Trent Reznor And The Formula For Future Music Business Models

One of the best explanations of what the "new record business" looks and acts like by Mike Masnick:

Embedded here is the 15 minute (trust me, it goes by quickly) presentation I did at MidemNet on January 17th in Cannes, France. If you're reading via RSS or another site like iGoogle, click through to see the full presentation. Sorry it took so long to get the video up. There were a few minor technical difficulties. Anyway, the presentation garnered an interesting reaction and a whole series of fascinating discussions over email, in person and over the phone since I presented it, and while I don't want to repeat what's in the video, I did want to discuss a few points raised by the presentation. The core of the presentation is the following simple "formula" that is the basis for making money in the music business (and, I'd argue, many other businesses) in the digital era:

Connect With Fans (CwF) + Reason To Buy (RtB) = The Business Model ($$$$)

There are many artists -- famous and not so famous -- who have been making use (on purpose, or not) of this formula to create successful strategies for building up a stronger fan base, creating wonderful new works of art, distributing them out to the community and getting paid for it at the same time. What made Reznor so interesting as a case study was the fact that he's done it so many times in so many different ways that he, by himself, represents a great example of how you can approach this simple formula in an infinite variety of creative ways.

Sensitive Chaos “Emerging Transparency” Gets Continued Airplay on Echoes

Echoes, the daily two-hour music soundscape, distributed by Public Radio International and broadcast on 130 radio stations from Maine to California is continuing to play the Emerging Transparency title track "Emerging Transparency" on Echoes Program 0908A - Monday, February 23rd.

The playlist for the show is:

Echoes Program 0908A - Monday, February 23rd
Start Time	Group Name	Song Name	Album Name
First Half Hour
0:01:00	Fritz Heede	Passages	Illuminated Manuscripts / CDBaby
0:06:00	Wolfert Brederode Quartet	Frost Flower	Currents
0:10:52	Martine Lund Hoel	Sadly Missed	Hidden Shore
0:16:15	Erik Scott	Proper Son	Other Planets / CDBaby
0:20:37	Paul Ellis	Cascade	The Sacred Ordinary
0:29:00	break
Second Half Hour
0:30:00	An Interview with Jon Hassell
0:37:46	break
0:38:01	Jon Hassell	Blue Period	Last Night the Moon Came Dropping its Clothes in the Street
0:45:32	Madredeus	Ecos Na Catredral	Electronico
0:49:40	Peter Kater and Dominic Miller	What Lies Within	In a Dream / CDBaby
0:54:46	Tony McManus	Slaibh na mBan	The Maker's Mark
0:59:00	break
Third Half Hour next day's playlist>>
0:01:00	Emil Montgomery	El Bosque de Maia	Nomada
0:06:00	Saul Stokes	Blaze	Villa Gallaxia
0:11:55	Misc.	Chocolate Noir	Happiness is Easy
0:16:34	Sensitive Chaos	Emerging Transparency	Emerging Transparency
0:23:44	Brian Keane and Omar Faruk Tekbilek	Desert Twilight	Fire Dance
0:29:00	break
Fourth Half Hour
0:30:00	Ray Montford	Blind to Beauty	A Fragile Balance
0:34:22	The Guarneri Underground	Mango Twister	Captive
0:40:36	B.J. Cole	Window on the Deep	Transparent Music
0:48:36	break
0:49:06	Carl Weingarten	Western Overnight	Lost in the Air / CDBaby
0:53:51	Robert Schroeder	Sweets of Paradise	Taste It

Finnish Broadcasting YLE Radio 1 Plays Sensitive Chaos “Fifty Light Years From Home”

YLE Radio 1 - Space Junk Finnish Broadcasting Company radio station (electronic/ambient/space format)- played “Fifty Light Years From Home” from the new Sensitive Chaos Emerging Transparency CD on their February 15, 2009 show.

Avaruusromua 15.2.2009
Ennenkuulumatonta musiikkia Suomesta, Islannista ja Amerikasta.
MATTI INKINEN: Hiljainen haltioituminen (demo)
MATTI INKINEN: Loputon ajomatka (demo)
JUSSI VAARALA: Melodic Relax 6 (Soundspaces-Mindspaces 5)
JUSSI VAARALA: Sakraali (Soundspaces-Mindspaces 1)
EVIL MADNESS: La Casa di Satana (Demoni Paradiso)
EVIL MADNESS: L’Agonia del Controllo della Mente (Demoni Paradiso)
SENSITIVE CHAOS: Fifty Light Years From Home (Emerging Transparency)

ESITTÄJÄ: Sävellys (Albumi)

WXDU 88.7 FM Plays Sensitive Chaos “Fifty Light Years From Home”

WXDU 88.7 FM New Frontiers radio show (new age, ambient, smooth jazz, world music, college), Durham, NC, played “Fifty Light Years From Home” on Februrary 14, 2009.

9:00 AM

AOMusic - Nahaye - Twirl [AO Music AOM0906] 2009 Label Artist Jessica Lurie Ensemble - Number 6 - Shop of Wild Dreams [Self Released ] 2009 Artist Phoenix Rising - Ascension - Ascension [Copus Music cm1001] 2008 1-800-882-9931 Artist Coyote Poets of the Universe - Tender - Callin’ You Home [Square Shaped Records SSR 104] 2008 801.162.0721 Ancient Future - Seduction: Ne Po Pogrebu Bockonochek - Planet Passion [Ancient-Future.Com Records AF-2010] 2001 Artist Lila Mayi - De Mais Ninguem - Gypsy Woman [Paradise Music PMCD0101] 2008 Cadence Spalding - Save the World - Save The World [Sound Manipulations SM CAD01] 2009 Eden - Metamorphosis - Return to Innocence [Intentcity ICCD 80025] 2008 Label 1-714-630-0202 Mariah Parker - Debajo de la Lluvia - Sangria [Ancient-Future.Com Records AF-2017] 2009 Eric Tingstad Nancy Rumbel - Chinese Lullaby - Leap of Faith [Cheshire Records CT107] 2009 Artist Valerie Mih - Interwoven - Meridians [Self Released ] 2008 Artist

10:00 AM

Timothy Cooper - Circles - East Wind [New Piano Age Music ] 2008 Label 202 361-0989 Artist Keiko Takeda / Ed RosenBerg - RYU (Stream) - shikisokuzeku (all is vanity) [Viagem Records VR-103] 2008 Nick Farr - Not If, But When - The Ever Present Now [Riverboy WW 3282] 2009 Label Artist Matthew Montfort - Purple Raga - Seven Serenades for Scalloped Fretboard Guitar [Ancient-Future.Com Records AF-2008] 2009 Neil Jacobs - The Ghostrider Medley “Russian Cowboy Medley” - 12-String Guitar [Adena Productions ] 2008 Sensitive Chaos - Fifty Light Years From Home - Emerging Transparency [Subsequent Records SR002-02] 2009 A.R.S.(e) ashley/roedelius/story - incubator - errata [Nepenthe Music and Publishing AMC08019] 2008 Label Artist Knitting By Twilight - Venus for Everyone - An Evening Out of Town [it’s Twilight Time eve-5] 2008 Label 401-438-1923 Raphael - Divine Passion - Music for Love [Hearts of Space 2-HOS-11420] 2008 Artist V/A: - Manana - Buddha Cafe 2 [Intentcity ICCD80023] 2008 Label 1-714-630-0202

Radio Despi La Otra Orilla plays Sensitive Chaos “Emerging Transparency”

Radio Despi 107.1 FM in Barcelona, Spain, La Otra Orilla show, February 9, 2009, plays “Emerging Transparency.”

10:00 PM

John Adorney - Celebration - Beckoning [EverSound EVM-3503] 1998 Label 805.496-3996 Artist Ancient Future - Flirtation: Forest Frolic - Planet Passion [Ancient-Future.Com Records AF-2010] 2001 Artist Ancient Future - Flirtation: Simsimay Panima - Planet Passion [Ancient-Future.Com Records AF-2010] 2001 Artist Mariah Parker (w/ Matthew Montfort) - Sangria - Sangria [Ancient-Future.Com Records AF-2017] 2009 Cadence Spalding (w/ Mars Lasar) - Kyrie Eleison - Save The World [Sound Manipulations SM CAD01] 2009 Miten w/ Deva Premal - So Much Magnificence - Songs for the Inner Lover [Prabhu Music (Bells Associates Ltd) - Silenzio Music CD 14008] 2003 Artist Sarva-Antah - Peace for the World - Om Shanti Om [Oreade Music ORM 62762] 2005 Label Alicia Bessette - Under Water Looking Up - Reservoir [Wachusett Records WR-1000] 2002 Label 508.869.2846 Artist Alicia Bessette - Stone Through Water - Orchard [Wachusett Records WR-1001] 2008 Label 508.869.2846 Artist

11:00 PM

Keiko Takeda - lost river - Poemas [Viagem Records VR-102] 1995 Pete Solomon / Art Alm - Knowledge - A Day in the Now [Self Released SOLM 701] 2008 Byron Metcalf, Mark Seelig and Steve Roach - Nada Terma Part 2 - Nada Terma [Projekt PRO00222] 2008 Alpha Wave Movement - slow motion halo’s - Terra [Harmonic Resonance Recordings HRR060823] 2008 Artist Sensitive Chaos - Emerging Transparency - Emerging Transparency [Subsequent Records SR002-02] 2009 Russel Walder - Gift of Fire - Rise [Nomad Soul Records NSCD001] 2007 Patrick O’Hearn - resourceful adaptation - Glaciation [patrickohearn.com Music 1006-2] 2007 Artist Hans-Joachim Roedelius & Tim Story - Inlandish - Inlandish [Grönland Records CDGRON64] 2008 Artist Michael Brant DeMaria - The Dream - Siyotanka [Ontos Music MDM5812] 2008 Artist Ancient Future - Quiet Fire - Quiet Fire [Narada CD-1012] 1986 Label 414-961-8350 Artist